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Powerful connections

Written by Michael Johnson, Head of Sales and Marketing, Kiandra IT

Individuals have never been more accessible as they are today – we’ve got new technologies at our finger tips, better ways of doing things, multiple communication channels, but most of us don’t use these to their full advantage.

It’s so easy to get caught up in the day-to-day activities, to stay focused on what you need to do for your team or business today. To fall back on our usual routine, the routine that we’re convinced drives the best results. But what if we allowed ourselves the time to step outside of the routine, time to NOT focus on the ‘now’ but instead look at those longer term things that could possibly drive value?

It’s no secret that social media has grown rapidly and is a key feature in day-to-day life, as has the abundance of ‘free’ information available, such as this blog. I quite often find myself reading articles on LinkedIn, or features around new initiatives, products or solutions and think I must reach out to the author or key contact, and add to them to my network. But do I actually follow through often enough?

We all know that increasing our network adds benefits, but how many of us do it with the intentions of genuinely wanting to learn more or look for new ways to possibly help our team or business be the best it can be – outside of trying to land that next big deal?

If you’re like me and you’re always on the go; being as responsive as you can, taking the time to step outside the day-to day bubble is tough. But, building your network with those who have sparked your interest may just be the most beneficial thing you do all day. It could spur an efficiency you weren’t aware of, a solution that creates success, or better still, you might just help someone else with something you know.

I’m making a pledge to take time out and connect, and if this interested you – I invite you to do the same. You can find me here.